Public Relations
Nutter Media’s PR services are tailored for the individual client, and include:
short and long term media strategy;
cover letters and press material that provide both the vital brand messages the client seeks to communicate and the all-important burden-of-proof media targets need to see;
the building of a made-to-measure media list;
assembly of effective physical and online press kits (including consultation on graphic design);
direct, person-to-person communication with the media targets;
coordination of coverage, including ghost writing interviews, arranging images for publication, and influencing what is reported and how it is reported;
linking the client’s social media channels to the media’s in order to generate social media coverage, coordinating the co-promotion of stories on the client’s channels, and procuring coverage of the client on national media, blogger and influencer channels with substantial followings, often in the millions (see client social media examples here).
The result is not only a much higher success rate at garnering media coverage than a traditional PR approach produces, but also powerful communication to the public of the essential messages the client is seeking to broadcast.
Select Clients
Chermayeff & Geismar & Haviv
Chermayeff & Geismar & Haviv, founded in 1957, is a legendary branding and graphic design firm known worldwide for creating some of the most famous visual identities of all time, including those for Chase bank, NBC, Mobil Oil, PBS, Showtime, Barneys New York, Pan Am, NYU and the Smithsonian Institution, the U.S. Open Tennis Championships, the U.S. Olympic and Paralympic Museum, Warner Bros. Discovery, and America250 among dozens of others. Nutter Media has procured coverage of the firm in Bloomberg Businessweek, the New York Times, and Fast Company, and on Bloomberg News TV, PBS, and MSNBC, amongst many others.
CONGO TALES (Random House / Prestel, November, 2018)
Congo Tales is a photo series book of Congolese from the Mbomo District acting out their mythologies in the Odzala Kokoua National Park. The book was photographed by celebrity portrait photographer Pieter Henket (Lady Gaga, Eddie Redmayne, Mary J. Blige), and it was edited by Eva Vonk and Stefanie Plattner. Congo Tales was published by Prestel Publishing (a division of Random House) in the United States on November 15, 2018. Nutter Media procured coverage of Congo Tales in the New York Times Review of Books, the New York Times Arts section, and the New York Times International Edition, and on PBS News Hour, National Public Radio, Public Radio International, and BBC Radio, amongst many others.
Martial Vivot Salon Pour Hommes
Launched in July, 2008 by men's hair stylist Martial Vivot, Salon Pour Hommes is the first high-end men's salon in New York City. Nutter Media procured coverage of the salon in the New York Times, GQ, Esquire, Details, Vanity Fairy, InStyle and People, amongst many others.
Martial Vivot Grooming Line For Hair
The Martial Vivot Grooming Line For Hair is a high end line of hair products for men launched by famed men’s hair stylist Martial Vivot. Nutter Media procured coverage of the product line in T, New York Times Style Magazine, Vanity Fair, Women’s Wear Daily, Esquire, W, Allure and GQ, amongst dozens of others.
Gideon Amichay
Gideon Amichay is an award winning ad exec (Clios, Cannes Lions) and cartoonist (The New Yorker). His book, No, No, No, No, No, Yes: Insights From A Creative Journey came out in December, 2013.
School of Visual Arts
Richard Wilde is the Chair of the Advertising and Design departments at the prestigious School of Visual Arts in New York City. His book The Process: A New Foundation in Art and Design was published by Laurence King Publishing in June, 2015.
Essential Cami
The Essential Cami is the first camisole on the women’s inner wear market with no straps or apparatus in the back. Nutter Media procured coverage of the Essential Cami on the Gayle King Show (including endorsements from Gayle King and the Creative Director of O, the Oprah Magazine) and on the Dr. Oz Show, amongst many others.