Let's Get Real: The Cooking Show About Finding, Preparing and Eating Food on the Heritage Radio Network
In 2012 Nutter Media created the show concept Let's Get Real: The Cooking Show About Finding, Preparing and Eating Food for Chef Erica Wides to position her as the Stephen Colbert of food.
In need of a promotional campaign, Nutter Media created the teaser for the show If You Don't Want To Eat Sh*t, Listen To Let's Get Real.
The anti-cooking show convention of the teaser / tagline helped get a small podcast on a Brooklyn station into NPR and onto the stage of TEDx Berkley.
““In creating the concept, Let’s Get Real: The Cooking Show About Finding, Preparing and Eating Food, Christopher really helped me to identify and make literal the idea behind my brand as well as help create the brand identity itself. He worked intensively with me to distill the essence of what my brand should actually be via Let’s Get Real, what kind of long-term plan I needed to make the brand a reality, and how I should be positioned on the national stage.””
